Creator Networks, Content Publishers, and App Publishers all face significant challenges, from increasing costs to acquiring traffic, fighting for user retention, and finding new ways to grow revenues. Button, the world’s leading commerce optimization platform solves the most important challenge these companies face - ensuring they maximize their revenue with the commerce strategies they’re investing in.
Button’s platform fixes the challenge of revenue loss from broken user experiences, inconsistent mobile deep linking experiences, and faulty attribution. Our ability to transform standard creator and affiliate traffic into AI-optimized customer journeys maximizes the revenue creator networks and publishers drive. Every link must be treated uniquely - and Button’s platform is designed to ensure that every link delivers the optimal Yield, Experience, and Signal - and it’s no surprise our partners scream “YES!” after we’ve integrated.
Here are 2 ways we’re delivering our “YES” factor whether you’re already integrated with affiliate networks or if you have yet to integrate with them and want to do so in a faster, simpler, and more performant way.
Creator networks and Publishers face challenges keeping up with the multiple platform changes, the need to add and remove tags to links, to increase intelligence across their systems on what’s performing best, and they struggle to consistently adapt to all the cool new features they need. Whether it’s tapping into new budgets, adding attribution tags, running A/B variants on the fly, or dynamically ensuring that each link does what it has to do to optimize Yield, Experience, and Signal - this is challenging to do on the fly and requires a ton of resources. Button’s platform enables this dynamically, on the fly, with a low code solution.
Our Commerce Optimization product is cited by Creator Network and Publisher partners to drive a 20%+ lift in EPC on the mobile web, and 100%+ improvement on social traffic. You can read more case studies here. Combine that lift in revenue with better shopping experiences for your users, improved attribution, and a simpler way to implement and develop insights, and you see why Button’s driving such a significant acceleration of adoption.
For creator networks and publishers that don’t yet monetize affiliate, Button’s Marketplace solution provides a comprehensive launch kit to enable affiliate monetization, with access to thousands of retailers through its retailer management services. Acting as an extension of your company, Button handles the management of retailer partnerships, media spend, and supports driving more sales and increased user engagement for an enhanced experience, which is critical to retain traffic and encourage repeat customers.
Button’s Marketplace solution, used by the world’s largest app publishers and a growing number of Creator Networks, makes it as simple as the ‘click of a button’. Rather than doing 10 network integrations, fighting for ‘merchant approvals’, and working tirelessly to maintain and bolster relationships across dozens of agencies, networks, and hundreds of retailers, you can use Button as a one-stop-shop for all your commerce partnerships.
Our focus is on your performance, working in partnership to build a better internet fueled by commerce. Our solution is the backbone of this mission. Whether you’ve integrated into affiliate or not, Button has a solution for you - so get in touch with our team today to learn more - and we’ll start by increasing your revenue Yield, customer Experiences, and attribution Signals so we can start delivering the YES factor and building a better internet together.